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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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Selling albums online is now common, and for very good reason. If you’re shooting destination or out-of-town weddings, chances are you’ll never see clients except on the big day. Even people who live on the other side of the city can face a big commute every time they come to see you. This becomes more of an issue the more successful you are, as people will be booking you as a result of referrals and your reputation—not because you’re handy and don’t charge too much! But selling online can be more difficult than in the studio. First, it’s harder to To View More >>

This entry was posted in by Ian Baugh | Leave a Comment

We spoke to Dan Morris Photography, based in the UK, about his wedding photography practice, some memorable moments over his career, and why he offers albums to every client. I have been photographing weddings for around six years, though this is my second year full time. I started off as 'Uncle Bob' and took my camera along to a friend's wedding, with no intention of ever becoming a wedding photographer. I posted a few images on Facebook and then two couples asked if I'd be interested in capturing their special day.  How would you describe To View More >>

This entry was posted in by Victoria Hollings | Leave a Comment

The festive season is a great time to promote yourself and let your clients know how much you appreciate them. There's no doubt that photographs make fabulous personal gifts, especially in a nice mat, frame or canvas.  Personal touches, and adding value to packages, are good ways to have an impact without breaking the bank. 1. Give something away! Everyone loves a freebie. This could be a loose or matted print, or even a Canvas. These items have relatively short turn-around times, so as long as you hold the giveaway far enough in advance, they will have them by To View More >>

This entry was posted in Marketing by Victoria Hollings | Leave a Comment

A few weeks ago Luke, who works at Queensberry, told us his grandparents were away overseas. After selling their movie theatre they’d decided to take a trip to Italy. They kept in touch, as he asked them, but little did they know he was collecting their photos to make an album of their adventures and special time together.  It was a fun project to work on. He kept feeding the images to Steph as they came in, and in some ways, we almost felt like we were travelling with them… We loved seeing their smiling faces, and loved even more the stories that Luke would tell us as he dropped To View More >>

This entry was posted in , by Alexandria Baugh | Leave a Comment

Reading Dad's post about treating people as individuals reminded me of sitting in Air New Zealand's LAX lounge a few years ago. I was working on my laptop when this attractive woman sat down next to me and asked if I had the wireless login. Sorry," I said, "the wifi is playing up - you'll need a cable from the front desk". She turned her computer towards me and said, "It's OK, I have a Mac". :) "So do I, but you'll still need a cable," I said. "Look, I have to go confirm my seat - I'll get one for you." She smiled and said thank you. A few minutes later I returned and helped her get her computer To View More >>

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